Six years ago an influencer was thought of as having a true voice. An influencer has a different way of thinking, embraces all forms of culture and has an opinion that is very valued, with concepts not yet in the mainstream conciousness.
“Once you get to that kind of level and you’re tapped by corporations, then you sort of loose your ability to actually be in touch with what’s going on, you’re reacting to secondary information.” – David Gensler
Thanks for the heads up in 2011, Paul Rojanathara and Davis Johnson, who directed and produced the film over at R+I Creative.