We rely too much on networks driven by bait. “Bowling Alone” can be viewed as the forerunner to being lonely in digital apparatuses, fishing alone in search of fish, entertaining oneself for no apparent reason. If we better understand human networks that have a deeper connection with our nature, we can increase productivity and weed out manipulation and distraction.
All posts by sto
Tumblr and Automattic join blog forces
Automattic acquired 450 million blogs for a super nice price. Tumblr couldn’t have asked for a better partner that talks and walks the open web. Harnessing the open source prowess of WordPress with the community and mobile savviness of Tumblr could well be the future of blogs.
Will the real influencers please stand up
The credit that influencers once got for their authenticity is running out. In a report for Forrester, marketing analysts say they expect that, as with other forms of advertising, people will eventually ascribe no more trust to influencers’ branded content than to brands themselves. When authenticity becomes a commodity, how authentic can it be?
Alter Media at transmediale 2019
Many people seem to have lost confidence in digital technologies and online services. In which ways does this relate to the potential of digital networks as means of emancipation and counter-information, or the ability of virtual realities to create a space for friendship and cohesion?
Kenyan pioneers hit the ice
Creating branded content that’s detached from the product yet engages the viewer emotionally is a tricky endeavor. Tim Hortons, a Canadian fast food joint, didn’t recommend hashbrowns nor did it praise it’s original blend coffee.